Panasonic introduces 3 new digital cameras in the region

Panasonic Lumix DMC FX78

Panasonic added three of new models of Lumix series of digital still cameras – the TZ-20 an ultimate travel companion, the rugged FT3, and the smart touch FX78.

The Lumix DMC-TZ20 is an ideal travel companion with its versatile ultra wide-angle to telephoto lens which is capable of recording high quality videos.

The DMC-FT3 is specially geared for active outdoor use, incorporating more powerful features in even more rugged design. The new 12.1-megapixel DMC-FT3 further strengthens its toughness to be waterproof to 12m with shockproof to 2m, freezeproof to -10 degrees C and dustproof reliability. The built-in GPS function, compass, altimeter, and barometer are added functionality on the FT3.

The DMC-FX78 features a Smart Touch operation on the 3.5-inch large LCD screen. The touch screen controls all functions of the camera including – Touch AF, Touch Zoom or Touch Shutter during recording and various playback functions including, new Art Retouch and Beauty Retouch mode.

“Panasonic cameras are designed to meet the varied needs of the consumer. The new line up of Lumix cameras with their unique functionality will definitely meet customer demands. The cameras are versatile, trendy and the image quality is of the highest caliber, be it still or videos,” commented Hitesh Ojha, Senior Manager, Sales and Marketing – AV Categories, Panasonic Marketing Middle East FZE.