Cisco wins prestigious red dot awards

Cisco Linksys E4200 Wireless Router

Cisco won the prestigious Red Dot Award for outstanding product design for two of its products, Flip MinoHD video camera and the Linksys E4200 wireless router by the Design Zentrum Nordrhein Westfalen in Germany. The year saw 4,433 products coming from leading designers and companies hailing from 60 countries submitted their entries for the red dot award category “product design.

Cisco Linksys E4200 is the latest and most advanced member of the Linksys E-series family, with speed of up to 450Mbps offering the power needed for HD video streaming on wireless devices throughout the home – such as laptops, iPads, internet-enabled TVs, Blu-ray players, and game consoles. The E4200 has been crafted by the Cisco Consumer design teams in Denmark and California and is built on a single, thin floating plane. Its design helps hiding cables and ports and the flashing LED lights on the back of the product can be turned off to allow for a calmer environment.

Cisco Flip MinoHD is the small and stylish design makes it fit perfectly into every pocket or purse. The design, with its classy black skin resembling brushed metal, strictly follows the Flip Video concept of uncompromising user-friendliness with the red recording button being the central element of the interface. Thanks to the integrated USB arm and easy to use FlipShare software precious moments can be shared with friends and family by e-mail or Facebook ™ and Youtube ™.

“We are proud that we have been honored with two red dot design awards, it proves that we are on the right path with our design philosophy. Design has become an integral element in our product development process ensuring that the product not only works great but also fits the environment and is easy to use.” said Chris Landry, Senior Director Design & Experience for Cisco Consumer Products.

“Design quality has asserted itself clearly in the judging process, with genuine and new creative solutions also being rewarded. Both of these criteria are not just yardsticks for good design, but also for the potential for success on the market. This potential is increased several times over by the targeted use of our renowned design award.” said Professor Dr. Peter Zec, the initiator of the red dot design award.

The red dot design award dates back to 1955 and is now the world’s largest and most distinguished design competition. It breaks down into the three disciplines ‘red dot award: product design’, ‘red dot award: communication design’ and ‘red dot award: design concept’.

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