Ericsson releases the ConsumerLab 10 Hot Consumer Trends 2030 report

The tenth edition of the Ericsson ConsumerLab 10 Hot Consumer Trends report highlights consumer predictions about the various roles that connected intelligent machines could take on going forward. Each of these roles could be seen as new service areas, opening a range of opportunities for 5G service providers to gradually extend intelligent networks to their customers.

The ConsumerLab 10 Hot Consumer Trends 2030 report represents the expectations and predictions of 50 million early technology adopters across 15 major cities.

In this study, respondents rated 112 connected intelligent machine concepts, ranging from a human-centered to a more rational perspective. The result is an overview of the 10 roles consumers expect connected intelligent machines to take in everyday life by 2030. Each trend in the report depicts a specific role that such machines could take.

The 10 Hot Consumer Trends for 2030

1. Body bots: Get a power-up – 76 percent of consumers predict there will be intelligent posture-supporting suits.

2. Guardian angels: Three-quarters believe that privacy guardians will help fool surveillance cameras and block electronic snooping.

3. Community bots: Seventy-eight percent believe electronic watchdog services will alert neighborhood allies to any trespassers.

4. Sustainability bots: Future weather will be extreme – 82 percent believe devices will share data and warn about local rain torrents or heat blasts.

5. Home officers: WFH uninterrupted – 79 percent say smart speakers will project noise-cancelling walls around the home office space.

6. Explainers: Over 8 in 10 predict automated financial management systems that explain how your investments are handled.

7. Connectivity gofers: Smart signal locators will be able to guide you to optimal connectivity spots, say 83 percent of consumers.

8. Baddie bots: A baddie bot that can be trained to carry out burglaries or attack other people is wanted by 37 percent of AR/VR users.

9. Media creators: Machines will curate content. Sixty-two percent think game consoles will make original games based on their gameplay.

10. Bossy bots: Around 7 in 10 believe that social network AIs will understand your personality and build up a circle of friends that is good for your mental and physical wellbeing.

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