du has announced the launch of a new retail outlet in Yas Mall, Abu Dhabi. The company says that its existing presence in Yas Island includes providing superior live entertainment experiences that have excited people in Abu Dhabi and the UAE at the du Forum and du Arena. du customers in Abu Dhabi now have a new retail touchpoint for all services related to consumer and enterprise fixed and mobile services. During the grand opening, exclusive Special Numbers were available, and many other give aways for the visitors at the store.
“It is important for us to be closer to our valued customers and we strive to offer them the best telecommunication services and increased convenience. It is our intention to reach out to our customers wherever they are located in Abu Dhabi and across the rest of the UAE, so that we can provide them easier access to our services on the ground. At du, we promote a mixed portfolio of retail outlets, both through franchise and wholly owned, and we maintain a close relationship with our franchisees in order to protect the overall brand and customer experience,” said Fahad Al Hassawi, Chief Commercial Officer, du.
Fahad Al Hassawi, added, “Our passion for going the extra mile with customers is proven in our approach to customer service, including launching our Retail Training Academy, which has been in operation since 2015, as well as our innovative digital tools which aims at enhancing the customer experience.”
The new du retail store in Yas Mall will increase the convenience for customers in Abu Dhabi, and the store will have Consumer, Fixed and Enterprise Government services, quick pay counters and consultation rooms. In addition, priority services for ladies, the elderly and people of determination will be available.
du has a large presence in Abu Dhabi and is the second Emirate with the most number of du stores, at 15 in total, including nine retail kiosks, five retail shops and one flagship shop. Furthermore, du currently provides an array of services to leading government entities in Abu Dhabi.
du has invested heavily in developing its network across Abu Dhabi, including providing 4G services to customers in Abu Dhabi and today, du’s high speed data network covers the majority of the capital city. With its expansion in the capital, du plans to increase its retail footprint in the capital and partnerships with other organisations, customers and government entities. Some of its existing expansion plans in Abu Dhabi, include Ruwais Mall and Madinat Zayed City.