In addition to giving partners increased visibility into the benefits and requirements of each of the program’s three partner levels, the changes aim to ensure that partners avail of ESET’s many technical and sales training tools.
“The high volume of cyber threats in the Middle East makes this a high growth potential market for ESET and its partners,” said. “We have paid close attention to partner feedback and enhanced our partner program accordingly. Most importantly, we have further increased transparency by making our categorisation criteria and benefits instantly clear. This enables our partners to know the program inside out and thus reap the maximum benefit of their membership.”
As per new program, partners are graded on four criteria s revenue, renewal rate, loyalty advantage and the presence of an ESET certified tech specialist. Partners needs to achieve minimum points for renewal, to qualify for loyalty advantages, and should have a business relationship of over five years with ESET.
Rahul Dhar, regional sales manager at Tech Forte Systems, and a member of the ESET Partner Program, said “ESET has specifically designed an incentive program which keeps partners motivated and makes sure that they are rewarded for their hard work. Overall, the program benefits not only ESET but also its resellers by helping them grow their market position and of course succeed.”
