VMware’s vForum 2014 coming to Riyadh in May 2014

VMware vForum 2014 will be arriving in Riyadh in May, with more than 18,000 attendees expected to attend this year’s series, which will span 24 events across Europe, Middle East and Africa. The theme for 2014 is ‘Amplify The Possibilities’ and will focus on building the next generation of IT to enable organisations to thrive in the new mobile cloud era. During the event, attendees will hear from VMware and partners on the latest in cloud computing, virtualization and mobility strategies, and from organisations already reaping business benefits through true IT transformation.

Sam Tayan, Regional Manager, Middle East North Africa at VMware.
Sam Tayan, Regional Manager, Middle East North Africa at VMware.

The event will kick-off with a keynote from Jean-Pierre Brulard, Vice President, Southern Region, EMEA, VMware, on The Software-Defined Enterprise: Thriving in the Mobile-Cloud Era and will address how business expectations on IT have grown exponentially, the fundamental changes required in the way IT operates and the benefits software-defined enterprises can reap.

In addition to VMware executives, senior representatives from the Kingdom will be at the event to showcase the fundamental shift in how IT services are being built, run and delivered in support of driving business growth.

“IT innovation is no longer limited to the realm of technology. Now more than ever, it’s about driving business growth and new possibilities,” said Sam Tayan, Regional Manager, Middle East North Africa at VMware. “VMware vForum 2014 provides the opportunity to network with peers and hear industry leading insight on how all companies, from SMEs to global organisations, are successfully embracing the next generation of IT at the rapid pace required within businesses today.”

“At VMware vForum 2014, a one day event aimed at IT professionals and organisations of all sizes, you’ll hear how the changes within the IT industry have caused fundamental disruption. Companies rise and fall with the latest innovation waves in IT and the successful businesses are those that can adapt fastest and embrace it,” continues Tayan. “Put simply, businesses need an IT infrastructure that is ‘Built for the Fast Lane’, an infrastructure that enables IT departments to embrace the new wave and one that dramatically reduces time spent managing and maintaining IT as they liberate resources to support new ideas, new applications and accelerate innovation and growth.”

Focused around three main axes – Software-Defined Data Center, Hybrid Cloud and Mobility – VMware vForum 2014 includes presentations, demos, showcases, break-out sessions and partner networking opportunities. Whether organisations are just beginning their journey or already have an advanced solution in pursuit of the Software-Defined Data Center, the comprehensive agenda will offer new insight, ideas and an action plan to ensure they are ‘Built for the Fast Lane’ and make IT a transformative force within organisations.

VMware vForum is in its second year in Saudi Arabia and is a global event for VMware customers, partners and interested parties. Detailed information, agenda and registration can be found at this link. Registration is free.

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